At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.
Lead Marketing Mix projects with clients, from defining business questions to delivering actionable insights through core deliverables.
Provide proactive, expert-level insights and action-oriented solutions, effectively communicating methodologies and results to clients.
Partner with clients to develop optimal marketing plans based on analysis results and optimizations.
Create and present comprehensive reports, including decks and scorecards, with data-driven recommendations and advice.
Collaborate across Nielsen teams to deliver holistic client support.
Design, execute, and present analytical studies that address clients' research objectives in the rapidly evolving media landscape.
Foster collaboration and trust among MMM teams and clients, promoting a culture of diversity, inclusion, and continuous self-development.
Establish and maintain strong relationships with senior client decision-makers by consistently demonstrating value and driving positive outcomes.
Mentor junior associates in best practices, client communication, and project execution.
Stay current with industry trends, emerging technologies, and best practices in marketing analytics to ensure cutting-edge solutions for clients.
Bachelor's degree required; advanced degree preferred
2-5+ years of experience in marketing research or analytics, preferably in FMCG, Finance, Technology, Automotive, or related industries
Proven track record of hands-on data analysis and insights generation
Strong consultative storytelling skills, with the ability to translate complex data into actionable insights
Demonstrated enthusiasm for applying statistical analysis to solve business challenges
Proficiency in working with large datasets and data manipulation tools
Excellent organizational skills with a keen eye for detail; ability to manage multiple projects simultaneously while meeting deadlines
Superior communication and presentation skills, with the ability to convey complex information to diverse audiences
Fluency in English, both written and verbal
Experience with online advertising analytics is highly desirable
Familiarity with Nielsen, Circana, and media audience data is a plus
Adaptability and willingness to learn new technologies and methodologies in a rapidly evolving industry
Enabling your best to power a better media future. Our comprehensive benefits package (including health & wellness plans, 401(k) retirement coupled with a Nielsen match, a generous paid time off policy, company provided car for those who qualify, and if eligible, a discretionary incentive/bonus) is designed to be inclusive for all employees and families, and we take pride in ensuring that employees are rewarded holistically for the role they are doing and their performance.
A reasonable estimated salary range for a new employee has been provided. It would be adjusted based on each employee's geographic location. The position of each employee within a compensation range at Nielsen is dependent on several individual circumstances, such as experience, training, certifications and other business requirements/needs.Nielsen makes hiring decisions without regard to disability status, protected veteran status, or membership in any other protected class.
Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a nielsen.com domain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @ nielsen.com address. If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.
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