Job Description

We are looking for a passionate and detail-oriented Digital Marketing Assistant to join our dynamic marketing team. In this role, you will support the execution of digital marketing campaigns across various online platforms. You’ll help create content, monitor digital campaigns, analyze data, and assist with SEO, social media, and email marketing efforts. This is a great opportunity for someone looking to gain hands-on experience in the digital marketing field and contribute to the growth of our brand.

Hourly Rate: $30–$32 (depending on experience)

Key Responsibilities:

• Content Creation:
  Assist in creating content for digital channels, including website copy, blog posts, social media updates, and email newsletters.

• SEO Optimization:
  Help with on-page and off-page SEO activities, including keyword research, optimizing website content, and assisting with link-building strategies.

• Social Media Management:
  Support social media marketing efforts by scheduling posts, engaging with followers, and analyzing social media campaign performance.

• Email Marketing Campaigns:
  Assist in creating and sending email marketing campaigns, including newsletters and promotional offers, while monitoring campaign performance and reporting results.

• Digital Advertising:
  Help manage digital ad campaigns across platforms such as Google Ads, Facebook Ads, and other digital media. Assist with campaign optimization and tracking performance metrics.

• Analytics and Reporting:
  Assist in tracking and analyzing website traffic, social media performance, and email campaign success. Prepare regular reports with insights to optimize future campaigns.

• Market Research:
  Conduct research on competitors, industry trends, and target audience behaviors to support marketing strategy development.

• Administrative Support:
  Provide general administrative support for the digital marketing team, including organizing assets, managing calendars, and preparing reports.

Requirements:

• Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
• Strong written and verbal communication skills.
• Familiarity with social media platforms (Instagram, Facebook, LinkedIn, Twitter, etc.) and digital marketing tools.
• Basic understanding of SEO principles and digital advertising.
• Proficiency in Microsoft Office Suite and Google Workspace.
• Ability to work independently, manage multiple tasks, and meet deadlines.
• Prior internship or experience in digital marketing is a plus, but not required.

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